1. What can I do to sell my house quickly?
    At any  given time, three general factors affect the sale of your house: the current real estate market conditions, the location of your property, and the competition.  These three factors are always in flux.  For example, interest rates rise and fall; neighborhoods lose or gain cachet; similar houses suddenly arrive on the market; and the pool of active buyers changes.  No one can control these factors, and you cannot wait until all the conditions are absolutely perfect to sell your house.   Smart sellers don't put themselves at the mercy of these factors--they maximize conditions to their advantage through the use of home staging techniques.
     

  2. How can I get my asking price or even more for my house?
    You will need to make your property stand out from the competition whether the market is booming or not.  In a buyer's market (where there are more houses than buyers), preparing, or staging, your home  is the best way to make it memorable and easy for buyers to recall at the end of a long day of house hunting.  When buyers have a greater selection to choose from, the competition will have to measure up to your house.  Likewise, in a seller's market (where there are more buyers than houses) great packaging will make your house appeal to many buyers, drawing out the highest possible price.  Home staging will make it possible to receive multiple bids which can ultimately push your selling price higher.
     

  3. Why has my home been on the market for months?
    When a number of houses with similar features are on the market, yours needs to shine.  If two house are similar in structure or layout, buyers will choose the one that feels as if it could be home.  Remember, if your house doesn't stand out, another will.  By failing to stage your house properly, you're simply making the competition look better--you're really helping to sell their house and not yours.
     

  4. What is staging?
    Staging is simply preparing a house to be placed on the market for sale.
     

  5. What does a stager/designer do?
    A Stager is a design professional who assists a realtor and homeowner in identifying the home's strengths. The stager/designer offers tips to enhance the salability of the home.
     

  6. How much does staging cost?
    You do not have to spend a fortune to stage your home for sale. It can be as inexpensive as simply removing clutter, or as costly as hiring a professional stager, landscaper or handyman for repairs. Costs can vary depending on size of property and services rendered.
     

  7. Do I have to stage an entire home?
    Not necessarily. A few carefully arranged vignettes in high impact rooms/areas can enhance the look of any home for sale.
     

  8. What rooms should I focus on staging?
    Experts agree that main living areas sell a home. We recommend focusing on living rooms, dining rooms, family rooms and the master bedroom.  Additionally, you should address any room or space that the future homeowner may find difficult to furnish.
     

  9. What do I do with a difficult room in my home?
    Depending on the room and its function, it is important to maximize space. Focusing on the strength of the room can often hide design flaws in the floor plan.
     

  10. Can I stage my own home?
    Sure, but first ask your real estate professional. Next to a professional home stager he or she will be your best advisor.
     

  11. What should be done with an empty room?
    Often the addition of plants, properly placed artwork, an entry table or a comfortable chair near a bay window can do the trick.
     

  12. What do I do with existing color schemes, wallpaper, paint, etc.?
    It is absolutely imperative to make your home as generic as possible. When in doubt go neutral. Often by neutralizing wallpaper and dark paint colors, a home will actually appear larger, brighter and more appealing to a potential buyer.